
“In the future everybody will have a podcast for fifteen episodes.”
- Andy Warhol
At least I think Warhol said that. I’m sure I read it on Facebook…
I took my first run at podcasting in 2007, back when it was about as mainstream as CB radio and had fewer listeners. I’d written and directed a movie about the challenges facing Canada’s forests in the 21st Century, and I saw podcasts as a way to carry on the conversation outside of the theatre.
I had a blast. It was like having my own radio show without any team to help me out or, you know, any form of payment. Okay, it was like having a mainstream radio show in 2017.
I contacted friends in radio-land, asked them to recommend a recorder and started interviewing cool people about environmental issues.
I already worked as a journalist so interviewing cool people wasn’t new to me, but choosing the people I wanted to talk to and not having to convince an editor they were worth covering was a treat. And since this was my show I only talked to people I really wanted to meet.
With the exception of BC’s Minister of Forests pretty much everyone I approached for an interview was happy to spare an hour—or two—to talk. I discovered that people -- even famous people -- liked being interviewed for podcasts because podcast interviews are long enough to allow them to explore ideas, share stories and not worry about reducing complex concepts to cute sound bites.
So… I interviewed people. I imported the interviews into Garage Band on my Mac—which was easy enough that, um, I could use it. I added an intro and a bit of music and I was done. The Tyee agreed to host the series and—this was the best part—someone there knew how to upload it to iTunes and was game to pick up the hosting fee for storing the audio file online.
The best interviews were collected into a book: The Green Chain: Nothing is Ever ClearCut - and I suspect the podcast reached more people than the movie had. I not only hit it off with some of my guests, but partnered with one of them—Tzeporah Berman—to write a book together.
Cut to 2017. I’m working on another movie and a book about killer whales and, in my research, I’m discovering how close the Southern Resident orcas are to extinction. I want to find out how to save the orcas… the oceans… our planet… Time to launch a podcast.